Service file

Accounting firm website design built around how a practice actually gets new clients

Accounting firm website design works when each service the firm bills for gets its own page, written in that service's own language, rather than one general page describing everything the firm does.

What it costs

Plans from$012345678901234567890123456789012345678901234567890123456789 / mo
Build fee$012345678901234567890123456789012345678901234567890123456789
Live in01234567890123456789 days
Revisions01234567890123456789 / mo
Domain and hostingIncluded

The build fee is invoiced once, after your site is live and you have approved it.

Who it is foraccounting firm website design

Who is accounting firm website design for?

Firms that bill for several services and want each one presented on its own page.

  • Firms that bill for several services and want each one presented on its own page.
  • Practices that have outgrown a template site and want a design that reads as established.
  • Solo practitioners who want the same polish as a multi-partner firm.
  • Owners who want the design built and maintained for them, not handed over as a file.

Signs your firm needs this

If two or more of these sound familiar, the site is costing you enquiries.

  • 01

    Every service you offer shares one "services" paragraph.

  • 02

    Your site looks like a dozen other local firms using the same theme.

  • 03

    Prospects ask on the phone for things the site should already answer.

  • 04

    Nobody on the team wants to touch the site because every change turns into a project.

Section 01

A design system for a firm, not a generic small business

A restaurant site and an accounting firm site should not look like they came from the same designer with different photos dropped in. An accounting firm reads as competent through restraint: a clean type scale, aligned figures where numbers appear, and a layout that never crowds a decision with unnecessary motion. We build a design system specific to your firm, not a reskinned generic template.

Section 02

Every service gets its own page

Tax preparation, bookkeeping, payroll, audit and advisory each answer different client questions, so each gets a dedicated page rather than a shared paragraph. A visitor searching for one specific service lands on a page written for exactly that need, with its own intro, its own detail sections and its own path to an enquiry.

Section 03

Partner and team pages that build trust before the first call

A prospective client researching a firm wants to know who they would actually work with. Partner and staff bios are built as first-class pages, with focus areas, credentials as your firm states them, and a link into the service pages each person leads, so trust is established before anyone picks up the phone.

Section 04

A client intake form instead of a generic contact box

The niche tool on every build is a structured intake form asking entity type, services being considered and a general timeframe, so an enquiry arrives already scoped enough to act on rather than a one-line message that starts every relationship with a round of clarifying questions.

What you get

  • 01

    A design system built for your firm

    Type, spacing and color built around your brand, not a shared theme with a logo swapped in.

  • 02

    One page per service

    Tax, bookkeeping, payroll, advisory and audit each get a dedicated, deeply written page.

  • 03

    Partner and team pages

    Bios with focus areas and links into the service pages each person leads.

  • 04

    A client intake form

    Scopes an engagement before the first call instead of a generic message box.

  • 05

    Mobile-first layout

    Built for the phone a prospective client is holding, not adapted from a desktop mockup afterward.

  • 06

    90+ PageSpeed

    Fast on the day it launches, guaranteed, not audited for speed months later.

What the design includes: A design system for your firm; One page per service; Partner and team pages; A client intake form; Mobile-first layout; 90+ PageSpeed.

Not includedStated up front

What is not included

The exclusions, in writing, so the included list means something.

  • Tax, accounting or financial advice. We write about your services as general information, and your own professionals own the accuracy of anything technical.

  • Revisions beyond the 5 included each month, which are $20 each. Unused revisions do not roll over.

  • Logging in to edit the site yourself. The site is fully managed, and every change runs through your client portal.

How it runs7 to 15 days

How it works, and how long it takes

From order to a live, managed site, with what happens at each step and when the build fee is due.

  1. 01

    Day 0

    Order and pay the first month

    The plan starts. The $797 build fee is not charged yet.

  2. 02

    First days

    Onboarding form and one call

    About 15 minutes for the form, then one call to fill gaps and agree the launch date. Missing content does not hold up the start.

  3. 03

    7 to 15 days

    We build and write

    Live in 7 days on Single Entry, 10 on Double Entry, 15 on Full Ledger, counted from the onboarding call.

  4. 04

    Your sign-off

    You review and approve

    You see the finished site before anything else happens. The build fee is invoiced only once you approve it.

  5. 05

    Every month

    Managed from then on

    Your client portal opens. 5 revisions a month, each within 2 to 5 working days, and articles on schedule.

What it costs

What accounting firm website design costs, and what decides the plan

  • The design is the same quality on every plan. The number of services, partners and offices changes how many pages we build, not the monthly fee.
  • Moving up a plan adds engines, not pages: the AI Engine on Double Entry answers calls and chats and books appointments, and the Content Engine on Full Ledger adds 3 articles a week, social posts, reels and a managed Google Business Profile.

Rate card

Single Entry, live in 7 days$137 / mo
Double Entry, live in 10 days$297 + usage / mo
Full Ledger, live in 15 days$747 / mo
One-time build fee, after approval$797

Extra revisions beyond 5 a month are $20 each. Domain and hosting are included.

Full plan comparison

What else comes in the package

The service on this page is one part of a managed plan. These are the features most relevant to it, each with the plan that carries it.

The site itself05 entries

  • Every plan

    Pages that open before the call transfers

    Custom-coded pages served from the edge, with a 90+ PageSpeed target on every page we build.

    Solves
    Most people looking for an accountant search on a phone, in a spare minute. A slow page loses them, including the ones you paid for through ads.
    You do
    Nothing. Speed is built in and checked by us.
  • Every plan

    A page for every service you actually bill for

    Tax preparation, bookkeeping, payroll, advisory and audit support each get their own page, written for that service.

    Solves
    When every service shares one paragraph, nothing ranks and a visitor cannot tell whether you handle their situation.
    You do
    Tell us what you offer on the onboarding form. We write the pages.
  • Every plan

    A page for every office you run

    Multi-office practices get one page per location, so each office can rank in its own city.

    Solves
    A firm with offices in two towns but one address in the footer is invisible when someone searches for an accountant in the second town.
    You do
    Send the address, hours and the team at each office.
  • Every plan

    A client intake form built around your engagement process

    The niche tool: a structured new-client intake form that asks what you need to scope an engagement, not a generic contact box.

    Solves
    A one-line "message us" box starts every relationship with a round of clarifying questions, and many visitors give up rather than guess what you need.
    You do
    Tell us the questions you ask on a discovery call. We turn them into the form.
  • Every plan

    Enquiries route straight into your CRM

    Every form on the site delivers into your CRM by direct API, Zapier or Make, no manual re-entry.

    Solves
    An enquiry sitting in a shared inbox until someone checks it is an engagement another firm wins.
    You do
    Tell us where enquiries should land. We connect it before launch.

Kept current and managed05 entries

  • Every plan

    Weekly detail updates, no waiting on a developer

    5 revisions a month included, any size, each completed within 2 to 5 working days.

    Solves
    A fee change, a new hire or a new service sits unpublished for weeks because every edit is a quote and a wait.
    You do
    Send the change through your client portal.
  • Every plan

    A client portal for every request

    Revisions, support tickets, files and messages to our team, all in one place from launch day.

    Solves
    Change requests scattered across email threads get lost, and nobody can see what is done.
    You do
    Log in when you need something. Everything else is ours.
  • Every plan

    Managed hosting, domain and security, nothing itemized

    Cloudflare hosting with SSL, CDN, DDoS protection and unmetered bandwidth, plus a domain in your name, inside the monthly fee.

    Solves
    Hosting renewals, expired SSL certificates and a domain registered to a former web designer are how firm sites go down.
    You do
    Nothing, unless you already own a domain, in which case we point it for you.
  • Every plan

    Moving from your current site, without losing what ranks

    Pages worth keeping are rebuilt, and old URLs are redirected to their closest match.

    Solves
    A rushed redesign breaks bookmarked links and throws away pages that were quietly bringing in clients.
    You do
    Tell us your current domain. We map the old pages.
  • Every plan

    Compliance pages and consent that really works

    Privacy policy, terms, a cookie banner that gates scripts, an accessibility statement and no-advice disclaimers.

    Solves
    Copied policy pages that do not match how the site collects information, and a cookie banner that loads tracking before anyone agrees.
    You do
    Review and approve the wording, with your own counsel if you wish.

The AI Engine03 entries

  • Double Entry and Full Ledger

    The AI receptionist

    Answers the calls your team cannot take, books the appointment, and sends you a PDF summary of every call.

    Solves
    In your busiest weeks and after hours, calls go to voicemail and the caller rings the next firm on the list.
    You do
    Review and approve the call script before launch.
  • Double Entry and Full Ledger

    The AI chat widget on your site

    Answers visitor questions on the website day or night and books a call, without giving advice.

    Solves
    Evening visitors with a simple question (what to bring, are you taking new clients) leave instead of waiting for office hours.
    You do
    Approve the answers it is allowed to give.
  • Double Entry and Full Ledger

    SMS and Messenger AI agents

    Answer text and Facebook Messenger enquiries and book calls, with A2P 10DLC registration filed for you.

    Solves
    Prospects text or message before they will call, and a slow reply loses them.
    You do
    Nothing beyond approving the scripts. We file the carrier registration.

Guarantee 01

90+ PageSpeed, or we fix it

Every page we build and host is held to a 90+ Google PageSpeed score on mobile and desktop. If a page we control falls below it, we fix it at no charge. A fast, relevant landing page also helps Google Ads landing page experience, so more of your paid clicks stay. How speed helps your ads.

Guarantee 02

Local ranking within 3 to 5 months

We guarantee your site starts ranking for local searches in your area within 3 to 5 months of launch, and keep doing the search work at no extra charge until it does. We never promise a position, and nobody can promise a mention in an AI answer.

What firms say about accounting firm website design

  • Honestly, the redesign was nice, but the inquiry form is what changed our day-to-day. The form gathers accounting software, business type and last reconciled month at the start, exactly the details our follow-up messages always requested. It has quietly removed the slowest step in our intake.

    Zachary OglethorpeAccounts administrator, Hospitality bookkeeping serviceLexington, KY · Single Entry

    Inquiry form and response workflow for bookkeeping onboarding

  • Most of our visitors are on phones, so that is where I reviewed the new bookkeeping onboarding pages. Everything a visitor needs is up top, and the inquiry button stands out properly. Sending the link by text during a call finally works the way it should.

    Sidney SilvertonFront office lead, Farm accounts and bookkeeping practiceTacoma, WA · Single Entry

    Mobile navigation and page layout for bookkeeping onboarding

  • The starting point was our own sent mail, not a template, and it shows. The recurring questions were pulled out, rewritten clearly, and approved line by line by our team. I now share a link instead of digging through the outbox.

    Lionel SavilleClient onboarding manager, Medical practice bookkeeping serviceWorcester, MA · Single Entry

    FAQ research and editorial review for bookkeeping onboarding

See accounting firm website design for your own firm

A 30-minute live walk-through of the site you would get, before you commit to anything.

Book a demo

Queries08 answers

Questions about accounting firm website design

Do you design for solo practitioners as well as multi-partner firms?

Yes. The same design system scales from a one-person practice to a firm with several partners and offices; page depth and team structure adjust, the quality and speed do not.

Can the design reflect a specific specialty, like nonprofit or forensic accounting?

Yes. Copy, page structure and the service pages are built around the actual specialties your firm practices, not a generic accounting template.

How long does the design and build take?

Live in 7 days on Single Entry, 10 on Double Entry, 15 on Full Ledger, starting from the onboarding call.

Do we get to review the design before it goes live?

Yes, the onboarding call and the review period before launch exist specifically for that, and any adjustment afterward is a standard revision.

What happens after I order?

You complete the onboarding form, we hold one onboarding call to confirm services, team and brand, and the site is designed and built: live in 7 days on Single Entry, 10 on Double Entry and 15 on Full Ledger, counted from the onboarding call. The $797 build fee is invoiced only after you approve the finished site.

Does the design include schema markup and SEO basics?

Yes. Every page ships with clean headings, a sitemap and structured data such as Organization, Service, FAQPage and BreadcrumbList, so search engines and AI assistants can read what the firm does. It is part of the build, not an add-on.

Can we use our existing logo and brand colors?

Yes. Send them with the onboarding form and the design is built around them. If your brand is not finished, we start from what you have, and refinements later are standard revisions.

How are design changes handled after launch?

Through your client portal. Each change request is one revision whatever its size, with 5 included every month and each completed within 2 to 5 working days.

Closing entry

See it built for your firm

A live walk-through of the site you would get, in about 30 minutes. Plans from $137 a month, the $797 build fee invoiced only after launch, domain and hosting included.

Or email and a person replies within one working day.